Digital culture is dependent upon blanketing the viewer with advertising.
This is the (un)natural extension of tech hosting unauthorized art; income on just traffic rather than sale of the art itself.
I see little social advantage to this, nor any persuasive argument that a tech platform hosting art as its draw should receive revenue without sharing with the artists themselves.
We too, are selling ourselves too cheaply to tech giants, compromising our future digital selves for what amounts to little more than email, chat service and web pages.
All along we should have been demanding a creation of digital markets where we could browse in privacy, negate sale of our data and control both use and sale of the things that we make.
Instead, in just 20 short years we have none of this, concentrating power in the hands of a few.
Big tech lobbying Congress for law that undermines privacy for corporate profit will prove one of our most basic and human, evolutionary mistakes.
It’s already too late.